At Guayakí Yerba Mate, we're about much more than just yerba mate: we believe yerba mate culture is an invitation to life. Our mantra, "COME TO LIFE," is an invitation to personal, social, ecological and cultural regeneration. The regeneration of the planet is at the heart of our business model. Every purchase of Guayakí drives positive global impact. We call it Market Driven Regeneration™, and it's the driving force behind everything we do.
Yerba mate. We love it, we drink it, but what, exactly, is it? Yerba mate is brewed from the nourishing leaves of the yerba mate species of holly tree (Ilex paraguariensis), which is native to the South American Atlantic rainforest. Of the six commonly used stimulants in the world: coffee, tea, kola, cocoa, and guarana, yerba mate triumphs as a balanced, naturally caffeinated option. Guayakí offers bagged loose leaf yerba mate as well as ready-to-drink yerba mate beverages in bottles and cans.
PURPOSE OF THIS JOB
The Community Cebador is a person who loves where they live and enjoys amplifying the facets that make it special. They are engaged in hobbies and interests that connect to the roots of their community in meaningful ways - whether it be an arts/music scene, climbing, medical campus, etc. The Community Cebador will grow awareness and sales of yerba mate in their respective communities by sharing Guayakí products with key stakeholders in their area. The Community Cebador will create a brand spark by educating and exciting individuals about Guayakí and leaving them feeling connected to the brand.
KEY RESPONSIBILITIES
• Collaborate with field marketing team to define and create an allocation plan to share Guayakí products with your community
• Communicate your local knowledge, insights, and opportunities to rest of the field team
• Establish and maintain relationships with key individuals/organizations/groups in your community
• Educate your community on traditional yerba mate culture
• Search for product sharing opportunities within your community
• Plan and report product sharing activities through an online system
• Work with the Field Marketing Manager/Specialist to review and decide the outcome of relevant event donation requests
• Pick up and drop off product for approved sharing events/donation requests
• Support community events through sampling when applicable (farmer's market, climbing competition, local festivals etc.)
• Organize programing for local Guayakí Community meetups
• Report attendance and recaps for local meetups
• Support events put on by Field Marketing Specialists in your local area
• Encouraged to drive brand engagement on your social media platforms with unique content when opportunities exist
• Collaborate with sales team to identify and approach potential new retail accounts within your community
MINIMUM EXPERIENCE AND QUALIFICATIONS
• High school diploma or GED
• Demonstrated stoke in Guayaki's regeneration-driven business model, the brand, and the product
• Rooted in community - extremely engaged with their local community and has knowledge of local trends
• Strong ability to juggle various changing tasks week to week and be flexible to changing needs
• Strong ability to communicate and work effectively with different stakeholders (field sales, marketing, etc.) within Guayaki
• Strong written and verbal communications skills
• Excited to meet new people and educate on the Guayaki product
• Self-motivated, curious, and proactive
• Professional team-player, collaborative, and open to feedback
• Approaches new and different ideas with curiosity and open-mindedness
• Experience as a participant within the Guayakí Community Network preferred
As our team grows, we are looking for people to join us that are passionate and committed to protecting the planet. Our company culture is driven by a collaborative team that supports each other and grows together. We believe that learning from different perspectives and facing challenges is an opportunity to grow. Our people come from different cultures and backgrounds that are welcomed in open and mutually beneficial ways. We question the status quo and seek innovative solutions to evolve the business. We invite individuals who want to work as a collective and use business as a force for good to join our team.
Guayakí Yerba Mate is an Equal Opportunity Employer, and all qualified applicants will receive consideration for employment without regard to race, color, creed, religion, sex, gender, genetic information, national origin, disability, uniform service, veteran status, age, or any other classification protected by federal, state, or local law.
Yerba mate. We love it, we drink it, but what, exactly, is it? Yerba mate is brewed from the nourishing leaves of the yerba mate species of holly tree (Ilex paraguariensis), which is native to the South American Atlantic rainforest. Of the six commonly used stimulants in the world: coffee, tea, kola, cocoa, and guarana, yerba mate triumphs as a balanced, naturally caffeinated option. Guayakí offers bagged loose leaf yerba mate as well as ready-to-drink yerba mate beverages in bottles and cans.
PURPOSE OF THIS JOB
The Community Cebador is a person who loves where they live and enjoys amplifying the facets that make it special. They are engaged in hobbies and interests that connect to the roots of their community in meaningful ways - whether it be an arts/music scene, climbing, medical campus, etc. The Community Cebador will grow awareness and sales of yerba mate in their respective communities by sharing Guayakí products with key stakeholders in their area. The Community Cebador will create a brand spark by educating and exciting individuals about Guayakí and leaving them feeling connected to the brand.
KEY RESPONSIBILITIES
• Collaborate with field marketing team to define and create an allocation plan to share Guayakí products with your community
• Communicate your local knowledge, insights, and opportunities to rest of the field team
• Establish and maintain relationships with key individuals/organizations/groups in your community
• Educate your community on traditional yerba mate culture
• Search for product sharing opportunities within your community
• Plan and report product sharing activities through an online system
• Work with the Field Marketing Manager/Specialist to review and decide the outcome of relevant event donation requests
• Pick up and drop off product for approved sharing events/donation requests
• Support community events through sampling when applicable (farmer's market, climbing competition, local festivals etc.)
• Organize programing for local Guayakí Community meetups
• Report attendance and recaps for local meetups
• Support events put on by Field Marketing Specialists in your local area
• Encouraged to drive brand engagement on your social media platforms with unique content when opportunities exist
• Collaborate with sales team to identify and approach potential new retail accounts within your community
MINIMUM EXPERIENCE AND QUALIFICATIONS
• High school diploma or GED
• Demonstrated stoke in Guayaki's regeneration-driven business model, the brand, and the product
• Rooted in community - extremely engaged with their local community and has knowledge of local trends
• Strong ability to juggle various changing tasks week to week and be flexible to changing needs
• Strong ability to communicate and work effectively with different stakeholders (field sales, marketing, etc.) within Guayaki
• Strong written and verbal communications skills
• Excited to meet new people and educate on the Guayaki product
• Self-motivated, curious, and proactive
• Professional team-player, collaborative, and open to feedback
• Approaches new and different ideas with curiosity and open-mindedness
• Experience as a participant within the Guayakí Community Network preferred
As our team grows, we are looking for people to join us that are passionate and committed to protecting the planet. Our company culture is driven by a collaborative team that supports each other and grows together. We believe that learning from different perspectives and facing challenges is an opportunity to grow. Our people come from different cultures and backgrounds that are welcomed in open and mutually beneficial ways. We question the status quo and seek innovative solutions to evolve the business. We invite individuals who want to work as a collective and use business as a force for good to join our team.
Guayakí Yerba Mate is an Equal Opportunity Employer, and all qualified applicants will receive consideration for employment without regard to race, color, creed, religion, sex, gender, genetic information, national origin, disability, uniform service, veteran status, age, or any other classification protected by federal, state, or local law.